Google Commercial – 2013 Election Animation

Which topics are relevant to you when it comes to the next election? Featuring Google Plus Hangout hashtags, Sehsucht produced an illustrated animation for a Google commercial campaign that depicts the most important hashtags around Germany’s election 2013.
Two skaters skate in a rink high-fiving to their freedom (#Freiheit), while an old lady is nearly hit by one of the skateboards thinking about her safety (#Sicherheit). The humorous animation focuses on the hashtags that defined the political dialogues before the 2013 elections in Germany.

Title: Google Commercial – 2013 Bundestagswahl/Election video

Credits

Client: Google

Marketing Director: Barbara Daliri Freyduni

Agency: Kolle Rebbe

Agency: Kolle Rebbe
Client Consultant: Florian Völlmecke
Executive Creative Direction: Stefan Wübbe
Creative Direction: Thomas Knüwer, Oliver Ramm
Art Direction: Thomas Knüwer, Sabrina Patzeck, Stephan Lorse
Idea: Thomas Knüwer, Oliver Ramm
Text: Frederik Österlin
Graphics & Illustration: Stephan Lorse
Agency Producers: Alexander Schillinsky, Nina Offermann

Production Company: Sehsucht, Berlin

Directors: Mate Steinforth, Helge Kiehl
2D Artists: Helge Kiehl, Conrad Ostwald
Character Animation: Robert Löbel, Florian Panzer, Adrian Walt, David Weidemann
Producers: Christina Street (former: Geller), Lars Wagner

Music: Supreme Music

Software:

Cinema 4D, After Effects



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